The true cost of a security breach
Transcript | The true cost of a security breach>>Introduction: Thank you for watching Kaspersky Lab’s video on the true cost of a security breach>>Text: The true cost of a security breach >>Text: Kaspersky Lab Global IT Risks Survey 2014>>Voice: Do you know how much a security breach could cost you?
>>Voice: Just ask any company that has experienced one!
>>Voice: Kaspersky did exactly that in its latest Global IT Risks Survey and the respondents
were very clear on the impact it had on their business!
>>Text:Global IT Risks Survey>>Voice: 55% found it very difficult to function
as they had before.>>Text: 55% Difficult to function
>>Voice: 54% said it had a negative impact on their reputation and reduced their perceived
reliability.>>Text: 54% Negative impact on reputation
>>Text: 54% Reduced reliability>>Voice: 87% were unable to resolve the problem
alone, and had to call in professional services including IT security consultants, lawyers,
auditors and risk management consultancies.>>Text: 87% Unable to resolve problem alone
>>Voice: And 47% of these companies said this added significant costs.
>>Text: 47% Added significant costs>>Voice: But the aftermath is where the number
really starts to add up.>>Voice: A typical small and medium sized
businesses could spend up to $22,000 on additional staffing, training and systems.
>>Text: $22,000 SMBs additional costs>>Voice: And enterprises could spend an additional
$169,000!>>Text: $169,000 Enterprises additional costs
>>Voice: And although companies have become better at protecting themselves the average
cost of downtime between 2013 and 2014 was $57,000 for small and medium sized businesses
and $1.6million for enterprises.>>Text: 2013
>>Text: 2014>>Text: $57,000
>>Text: $1.6million>>Voice: But more worryingly about 1 in 3
weren’t able to trade after a data breach.>>Text: After Data Breach
>>Voice: So, if it happened to you would your business recover?
>>Text: ????????>>Voice: Make sure you never have to find
out.>>Text: Make sure you never have to find out
>>Voice: Invest in multi-layered protection including systems management, patch management
and control tools.>>Text: Multi-layered Protection
>>Voice: Manage one unified security system.>>Text: Manage One Unified Security System
>>Voice: Including mobile as part of your big plan.
>>Text: Include Mobile>>Voice: Never give up on user education.
>>Text: User education>>Voice: And finally don’t think that an
attack won’t happen to you.>>Text: Don’t think that an attack won’t
happen to you>>Text: Register at kas.pr/risksreport
>>Text: Join the conversation #securebiz